Landmark Project

Adventure bravely and see America from sea to shining sea! This tee features a detailed map of America’s 63 National Parks.

Smokey and Woodsy and Bears, Oh My! The perfect sticker for any occasion.

Smokey says, "Be careful with fire!" Don't make him say it again.

Wearing a Smokey Bear hat allows you to be part of a long-standing tradition of stewardship and respect for our natural world.

Experience the ultimate forest concert with the Smokey's Band Tee, where Smokey Bear and his forest friends take the stage in a vintage-inspired music festival graphic.

Listen to Smokey Bear - remember to drown your fires, crush your smokes, and don't play with matches. Be vigilant and watchful. Only you can prevent wildfires.

Experience the ultimate forest concert with the Smokey's Band Tee, where Smokey Bear and his forest friends take the stage in a vintage-inspired music festival graphic.

Embrace the earthy tones and timeless style of the Smokey Signature Sock, designed to support Smokey Bear's vital cause.

Stand out and stand tall for parks in the National Parks for All Sweatshirt, showcasing a bold puff print of the empowering message.

Need something to wear next time you're among friends? We've got you covered. This Smokey Bear t-shirt takes inspiration from vintage styles with a powerful message.

Featuring a lively 1970s-inspired design adorned with whimsical animal illustrations, this tee is a colorful statement piece that also supports their mission to protect and restore wildlife habitats worldwide.

The Firewatch Cap is a stylish nod to Smokey Bear and his ever-important message to be careful with fire. This is simply our favorite accessory to pair with blue skies and evergreen forests.